Mormon Image Needs Makeover, Pollster Says

By Jennifer Napier-Pearce

Salt Lake City, UT – A California political pollster says Mormons have an image problem and church members need to address the problem head on. Gary Lawrence, a member of the Church of Jesus Christ of Latter-Day Saints, is author of the book "How Americans View Mormonism: Seven Steps to Improve Our Image." Lawrence tells KUER's Jennifer Napier-Pearce that a recent national poll shows Mormons have high negatives.