USU Reveals Details of Stadium Deal with Maverik
Utah State University and Maverik Inc. released the terms of a 6.3 million dollar stadium deal Tuesday. The agreement means that the Aggies now have the money needed to renovate their stadium, and Maverik gets to put their name on it.
“As the agreement will demonstrate, our relationship with Maverik is a win for Utah State, our students and student athletes, and fans,” says university spokesperson Eric Warren. “We really look forward to many Aggie wins within Maverik Stadium.”
Warren says Utah State can now move forward with plans for a new press box, new seating and viewing suites, and upgraded concessions. In addition to the name, Maverik will serve exclusively as the official convenience store and gas station of Utah State football and have signage posted throughout the stadium. Maverik will also operate a Bonfire Grill in the stadium, and receive hospitality benefits including 20 tickets to each home game. Aaron Simpson is Vice President of Marketing for the company.
“We have a big presence in Cache Valley and as we’re building more stores up there, we really wanted to be integrated in that community, as part of the lives of the alumni and fans and students up there, and this is a great way for us to do that,” Simpson says.
The contract is posted on Utah State University’s website, after a state records committee ordered USU to release the agreement. Maverik had asked the university to keep the deal confidential to protect their competitive advantage, but both parties agreed to make it public rather than challenge the ruling in court.